Category: Free Marketing Advice

  • Message Source Endorsement: Popular People

    Message Source Endorsement: Popular People

    Message Source Endorsement is Popular People Advertising Message Source Endorsement is a fancy word for talking a famous person into getting some kind of access to their audience. Influencers, youtubers, and celebrities all have large audiences that follow them for content. Often their audiences have certain interests in common, which makes them easier to match…

  • Why is Content Marketing Undervalued ?

    Why is Content Marketing Undervalued ?

    Because Content Marketing is Hard. Writing in conversational American English is not easy to outsource at the moment; and AI computers, at the moment, are easy to spot and make generic boring content. Finding content creators to make interesting content is generally expensive, and the benefits from content marketing takes time. An audience may have…

  • Who determines the audience in digital marketing?

    Who determines the audience in digital marketing?

    Finding Your Audience for Online Advertising The short answer, you do. You know your business, and you know your customers. You want your audience to be customer focused, and you are the best person to define it. Brayson can help you capture your target audience on digital marketing and advertising platforms like Google and Facebook…

  • What is a Good Marketing Agency Price

    What is a Good Marketing Agency Price

    A Good Marketing Agency Price for Services The short answer is it depends. It depends on the marketing agency, and it depends on the the current marketing conditions. At Brayson Management, we do not charge for results. Results are what you have paid for. We do not charge based on advertising budgets. We charge for…

  • Improve Your Businesses Google Ranking

    Improve Your Businesses Google Ranking

    How Google Ranking Works It’s not like getting it listed in that ancient book that some kid used to throw on your driveway. I would always forget to bring the phone book in, and it would turn into a wet mushy yellow lump, before I would toss it out. This makes things more complicated for…

  • Online Reputation Management

    Online Reputation Management

    Online Reputation Management Protects Your Investment Small businesses are often the victim of one angry person, a cell phone, and social media. Sometimes, competitors will write bad reviews to steal business. We see it happen all the time. It’s sad, because often the business has no idea. These posts can fester, building as more people…

  • Algorithm Secret Snake Oil

    Algorithm Secret Snake Oil

    How to find the Algorithm Secret Snake Oil There will always be someone willing to tell you what you want to hear for money. In digital marketing, the snake oil salesmen usually talks about the algorithm. Usually, they are selling some way to get around having to pay for it. So what is an algorithm…

  • Businesses Need Marketing Optimization

    Businesses Need Marketing Optimization

    Free Marketing Optimization Report Often we find that small business owners are reluctant to sign up for a free assessment, because they think they will get a sales pitch in return. Brayson Management respects your time, so we provide something you can use to improve your digital presence for free, just for getting a chance…

  • Why do  marketing sites push hype?

    Why do marketing sites push hype?

    Marketing Sites know hype is easy and work is hard Hype is easy to market. Who doesn’t want to know “The top ten things marketing companies do not want you to know,” “5 Easy tips for SEO,” and “How to make the world love you in just fifteen minutes a day.” It easy to market,…

  • The Issues With a Website

    The Issues With a Website

    Your Website, Things to Think About Before You Hire Someone Unlike social media accounts, you have complete control over the customer experience when they view your web page. This gives web pages a kind of curb appeal for customers that are seeing your business for the first time. Your web page also interacts with search…